Our Work
Evocatif
Digital
Website and database
Alphapharm has been researching, developing and making generic medicines in Australia for more than 25 years. Millions of Australians take an Alphapharm generic medicine every day. In fact, they are the largest supplier of medicines to the subsidised PBS and Australia's leader in generic medicines.
Recoginising the advantage of our agency capabilities in the digital communications environment, Alphapharm’s incumbent agency Evocatif, engaged CouchCreative to collaborate with across a large-scale communications project for their new Quit Smoking product, QuitX.
Our Involvement
- Conceptual creative development
- Website design and development
- Database and form design
- Reporting and analysis
CouchCreative developed a comprehensive web solution supported by a custom database tool, innovative educational resources and a comprehensive communications strategy to assist and encourage the take up of this product within the pharmacy sector.